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Monroe Capital Supports Gas Station TV & Verifone Pump Media Joint Venture

April 13, 2017, 07:10 AM
Filed Under: Specialty Industries

Monroe Capital announced it acted as sole lead arranger and administrative agent on the funding of a unitranche credit facility to support the 50-50 joint venture of Gas Station TV (GSTV) and Verifone Pump Media. GSTV is owned by Rockbridge Growth Equity and Falcon Investment Advisors.
Based in Detroit, Michigan, GSTV is the largest and most sophisticated national video network reaching active consumers. The company delivers one-on-one exposure to hundreds of millions of viewers every month at the nation’s leading gas stations across the United States.

Verifone Pump Media is a subsidiary of Verifone, a world leader in payments and commerce solutions. The combined business will operate under the GSTV brand and deliver 3.3 billion annual impressions through more than 18,000 locations in all 50 states by year’s end.

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