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Tree Line Capital Partners Supports Advice Media’s Acquisition of Page 1 Solutions

December 20, 2019, 08:00 AM
Filed Under: Mergers & Acquisitions

Tree Line Capital Partners, LLC, a direct lender focused on the lower middle market, provided a first lien term loan and equity co-investment to support Advice Media, LLC’s  acquisition of Page 1 Solutions, LLC.

Advice Media, based in Park City, UT, is a leading provider of software-based marketing solutions for medical and dental practices.  Advice Media has been managing the online footprint of private medical and dental practices nationwide for over two decades. Thousands of clients trust Advice Media’s best-in-class, end-to-end platform to build, host, and manage websites, improve patient engagement, and optimize lead generation capability.  Founded in 2001, Page 1 Solutions has been a leader in multi-channel marketing strategies for attorneys, medical practices, and dental clinics throughout the United States.

“We appreciate Tree Line’s support throughout the Page 1 acquisition process”, said Shawn Miele, CEO of Advice Media.  “Tree Line’s thoughtful approach to the transaction process provided not only attentive support on key diligence topics, but timely and creative feedback which enabled Advice Media to structure an acquisition which accomplished everyone’s goals.  This marks our second add-on completed since we partnered with Tree Line in June 2019 and the financing process efficiency gives us a lot of confidence in the future.”

Frank Cupido, Partner of Tree Line added, “Shawn and his team at Advice Media have developed an attractive product suite backed by best-in-class infrastructure that is well-equipped to grow materially via additional acquisitions.  We are very excited for our partnership given the strong fit of the market opportunity with Tree Line’s growth capabilities over a long-term relationship.” 

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