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Silicon Valley Bank Provides $2.5MM of Growth Capital to VidCrunch

June 01, 2021, 07:27 AM
Filed Under: Technology

VidCrunch, a leading web and app video content-based monetization provider and a Google MCM Partner, announced that it secured a multi-million-dollar financing facility from Silicon Valley Bank  to expand the company's global sales team, enhance its engineering resources, and continue its ongoing investments in product development, content curation and creation for its publisher portfolio. The investment provides additional layer in the company financing, on top of $2.0 MM already secured by prominent Silicon Valley angels.

The Miami-based technology company develops and markets its Smart Video ProducerTM technology, which automatically curates and publishes video content for web, app and CTV publishers.

Oded Pelled, VidCrunch's Executive Chairman said: "VidCrunch saw tremendous success in APAC and Europe, serving premium publishers like CNN Philippines, Manorama Online, GMX.net, Web.de, Mail.com and others. Because of our investments in monetization technology, content curation and our Multiple Customer Management (MCM) partnership with Google as well as other SSP and DSP partners (including Comcast, Verizon, PubMatic, and Unruly) and Agencies, we are growing our business at rates much higher than the overall industry. These solutions ensure we stay ahead of the increasingly complex needs of both our publishers and advertisers. We found a great financing partner to work with in SVB. Their clear understanding of the ad tech industry makes them an ideal partner to grow with, enhancing our presence in Europe, APAC and the US."

Josh Mackey, Vice President, Silicon Valley Bank, said: "We're pleased to provide this credit facility to VidCrunch as the Company continues to expand to more publishers in more territories with an exceptional retention rate. Our goal is to provide the Company with the right financing, connections and global services it needs to be successful."





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