AdTheorent Holding Company, a leading programmatic digital advertising company using advanced machine learning technology and privacy-forward solutions to deliver real-world results for advertisers and marketers, announced that the registration statement on Form S-4, filed in connection with its previously announced proposed business combination with MCAP Acquisition Corporation, has been declared effective by the U.S. Securities and Exchange Commission (“SEC”).

MCAP also announced a record date of November 4, 2021 (the “Record Date”) and a date of December 21, 2021 for a special meeting of MCAP stockholders (the “Special Meeting”) to consider the Business Combination. The closing of the Business Combination is subject to approval by MCAP’s stockholders, and the satisfaction of other customary closing conditions. The Business Combination is expected to close promptly after the Special Meeting.

“With its machine learning backbone and privacy-first, data agnostic approach to performance digital advertising, we believe AdTheorent is well positioned for long-term, sustainable growth,” said Zia Uddin, Co-President of MCAP Acquisition Corp. “We are excited to present the business combination to MCAP stockholders and believe we are in the final stage of a successful conclusion of this deal.”

Upon closing, the combined company is expected to be listed on NASDAQ under the ticker symbol “ADTH.”

The Special Meeting will be held at 10:00 a.m. Eastern Time, on December 21, 2021 via live webcast.

MCAP is a blank check company organized for the purpose of effecting a merger, capital stock exchange, asset acquisition, or other similar business combination with one or more businesses or entities.

MCAP raised $316 million in March 2021 and its securities are listed on the Nasdaq Capital Market under the ticker symbols “MACQU,” “MACQ” and “MACQW.”

MCAP is sponsored by an affiliate of Monroe Capital LLC (“Monroe Capital”), a boutique asset management firm specializing in investing across various strategies, including direct lending, asset-based lending, specialty finance, opportunistic and structured credit, and equity.

MCAP is led by CEO and Chairman Theodore Koenig, who is CEO and Founder of Monroe Capital and has been the CEO and Chairman of Monroe Capital Corporation since 2011. He is joined by Co-President Zia Uddin, who is President of Monroe Capital; Co-President Mark Solovy, who serves as Co-Head of the Technology Finance Group at Monroe Capital; and CFO Scott Marienau, who is the CFO of Monroe Capital’s management company.