SLR Credit Solutions closed a senior credit facility comprised of a revolver and term loan for Ansira Partners, an independent global marketing services and solutions company with proprietary channel, website, and advertising technology platforms. The Company provides solutions for Channel Partner Marketing, Local Websites & Marketing, Media & Ad Technology, and CRM & Loyalty.

Proceeds from the transaction were used to finance the acquisition of the Company by Truelink Capital (“Truelink”) and will provide liquidity for general operations and growth.

“Ansira’s technology, differentiating services, and talented team members provide marketing solutions for some of the biggest brands in the world, giving the Company a solid foundation for organic growth, as well as future strategic acquisitions.” said Luke Myers, Co-Founder and Managing Partner of Truelink. “SLR CS provided a well-executed, tailored financing solution to facilitate the acquisition and provide liquidity for future growth initiatives.”

Tanner Phifer, Managing Director of SLR Credit Solutions, added, “Ansira has a proven strategy for delivering best in class marketing services, leveraging their proprietary technology and significant expertise in providing end-to-end solutions across a digital and physical ecosystem. We are excited to invest in the business to support Truelink and the Company’s significant growth opportunities in the dynamic digital marketing and advertising sector."