Assembled Brands Capital announced a senior secured facility to support Stately, a California-based men’s stylist-curated clothing subscription service. This flexible, non-dilutive capital will help the DTC-only business continue its subscriber growth and inventory purchases. Stately’s e-commerce business delivers curated, head-to-toe outfits through a personalized styling model, sourcing premium apparel and accessories from a network of third-party brands. Subscription-based apparel companies face unique working capital challenges. Seasonal inventory cycles and rapidly growing subscriber bases require flexible, scalable financing to support operational expansion.

The accordion-style facility is in place to help Stately manage inventory and fulfillment efficiently while scaling operations, with high advance rates on inventory under founder-friendly terms.

“DTC-only subscription businesses need financing that truly reflects how they operate,” said Jeffrey Mangiafico, Senior Vice President of Originations at Assembled Brands Capital. “We created a structure that grows with Stately’s inventory and subscriber base, giving their team room to scale on their terms. It’s the kind of founder-first approach we believe should define the next generation of consumer lending.”

Hiral Zalavadia, Founder & CEO at Stately, said: “Assembled Brands’ credit line gives us the freedom to scale subscribers and purchase the inventory we need to grow efficiently. Their structure removes unnecessary administrative burdens, allowing our team to stay focused on delivering a great member experience. As a DTC-only business, it’s rare to find a lender that truly understands our model—but Assembled Brands brings deep expertise in high-velocity apparel cycles that directly supports our growth.”