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Square 1 Bank Provides Credit Facility to Invoca

May 14, 2015, 07:09 AM
Filed Under: Marketing
Related: Square 1 Bank

Square 1 Bank announced that it has provided a credit facility to new client Invoca, the leading call intelligence platform. Proceeds of the facility will be used to extend existing working capital and support continued growth.

Founded in 2008, Invoca has converted $2.5 billion in sales for its customers by bringing call intelligence to the marketing cloud to help marketers drive inbound calls and turn them into sales. The Invoca platform delivers the inbound call intelligence required for marketers to optimize customer engagement and sales beyond the click. From attribution to intent, marketers gain a complete understanding of the customer's journey across digital, mobile and offline touch points so they can optimize their marketing spend, drive quality inbound calls and deliver a better customer experience.

"Invoca's momentum during the last year has been tremendous," said Jason Spievak, chief executive officer of Invoca. "With this capital expansion, we are well positioned to scale our sales and support teams in response to growing demand for our call intelligence technology."

Randy Churchill, senior vice president in Square 1 Bank's Los Angeles office, added, "With impressive investor backing from Accel Partners, Upfront Ventures, Salesforce Ventures and Rincon Venture Partners, Invoca has further established itself as an innovative leader in the call intelligence industry. We are excited to work with the Invoca team and look forward to supporting their continued growth as their banking partner for years to come."

Invoca helps the modern marketer drive inbound calls and turn them into sales. By bringing call intelligence to marketers and their existing marketing technology systems, Invoca's platform delivers the visibility required to engage mobile customers beyond the click.

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