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Crestmark Bank Invests in Financial Literacy Programs

June 18, 2015, 07:04 AM
Filed Under: Industry News

Crestmark Bank, headquartered in Troy, and serving businesses nationwide, hosts financial education programs for students as part of its strategic community outreach initiatives. The company’s financial literacy programs for 2015 include participation in the American Banking Association’s (ABA) Teach Children to Save program for elementary school children, and a one-day event for high school students called Life Unplugged.

Crestmark Bank Executive Vice President Marty Blake said, “Crestmark Bank has a responsibility to contribute to the communities in which we live and do business. These employee-driven education events provide students with an important introduction to personal finance, and also contribute to the vibrant corporate culture we are building at Crestmark.”

For elementary school children, Crestmark Bank took the ABA’s Teach Children to Save program to Heritage Elementary School in Highland, Mich., and taught the value of saving to 420 children in kindergarten through third grade. Crestmark Bank employees taught students strategies to support savings goals including the importance of differentiating needs from wants, and the basics of budgeting.

Established by the American Bankers Association in 1997, Teach Children to Save has reached 7.2 million young people through the commitment of 210,000 banker volunteers.

For high school students, Crestmark’s financial education initiative is called Life Unplugged. During the one-day program, students are given an adult persona that includes a career, family, bank accounts and a set income. Then, in their “adult identities” students go to a series of booths each presenting a different real-life financial event, including homeownership, and the purchase of auto and home insurance. As in real life, they face unexpected expenses. Throughout the day, students track income and expenses in personalized check registers.  At the end of the day, students each have a unique perspective on the cost of living, and awareness of the tools and processes for establishing a firm foundation for their personal finances.

Crestmark is an FDIC-insured bank that provides innovative financial solutions for businesses nationwide. Financing solutions include asset-based lending, accounts receivable financing, lines of credit, term loans, factoring, machinery/equipment financing and equipment leasing. 





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