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LBC Credit Partners Provides $40MM to Support SourceLink Acquisition

May 03, 2016, 08:08 AM
Filed Under: Marketing

LBC Credit Partners provided $40.0 million senior secured credit facilities to support the acquisition of SourceLink Acquisition LLC (“SourceLink” or the “Company”) by an affiliate of Aterian Investment Partners (“Aterian”). LBC Credit Partners served as agent for the senior secured credit facilities.

With roots dating back to 1966, SourceLink is a multi-channel data-driven marketing services company with a focus on delivering both high ROI omni-channel marketing solutions, as well as electronic and paper statement solutions to its client base. The Company’s service offerings, aimed at maximizing its client’s customer acquisition and retention, are deployed across numerous direct channels including digital print, direct mail, email, web, social media and mobile applications. SourceLink deploys a partnership-oriented service model often serving as an extension of its clients’ marketing teams. The Company can also fully administer critical marketing or document-related functions on behalf of its customers. SourceLink’s experience and expertise spans a variety of end markets with an emphasis on financial services, healthcare, retail energy and utilities, insurance and retail.

Aterian Investment Partners is an operationally-focused middle market private equity firm. The firm focuses on complex, underperforming and unique situations generating $25 million to $500 million of revenue. After making an investment, Aterian, in partnership with management, seeks to focus on the critical growth, operational and liquidity initiatives of a business in an effort to drive value creation for all stakeholders.

LBC Credit Partners is a leading provider of middle market financing solutions including senior term, unitranche, second lien, junior secured and mezzanine debt and equity co-investments supporting sponsored and non-sponsored transactions. With over $1.75 billion of capital commitments, LBC has made investments in companies located throughout North America across a wide range of industries and is committed to a long-term approach to debt investing. Headquartered in Philadelphia, LBC has additional offices in Chicago and Greenwich.

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