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Ares Leads $1.6B Debt Financing to Support Suave Brands and Elida Beauty Merger to Create Evermark

January 29, 2026, 08:00 AM
Filed Under: Consumer Products

Ares Management Corporation announced that Ares Credit funds served as the administrative agent on $1.6 billion in debt financing to support the merger of two Yellow Wood Partners portfolio companies, Suave Brands Company and Elida Beauty. The combined company, now called Evermark, LLC, has launched as a leading global platform of iconic personal care brands.

Evermark builds upon the existing legacy of both Suave Brands and Elida with a brand portfolio comprising Suave, Q-tips and ChapStick as well as Pond's, Caress, St. Ives, Noxzema and TIGI, among others.

“We are pleased to lead the financing for the creation of Evermark, reflecting the scaled capital of Ares’ US Direct Lending platform and the strength of our consumer vertical,” said Karen De Castro, Partner in Ares Credit. “Evermark brings together two major personal care companies with a portfolio of strong household brands, and we look forward to working with the Company as it serves new and existing customers and expands upon its existing portfolio.”

“We appreciate Ares’ confidence in Evermark’s vision and the significant opportunities ahead,” said Tad Yanagi, Partner at Yellow Wood. “This strategic financing has supported the strong launch of our combined business and enhances our ability to further invest in product quality, innovation and accessibility as we continue to execute our long-term growth strategy.”



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