Rosenthal Capital Group (RCG) completed a $3 million asset-based loan facility for a family-owned e-commerce accelerator operating in the beauty sector.
 
The California-based company, a popular Amazon reseller of beauty products, had successfully grown its business to $50 million in top-line revenues. The second-generation business owner was exploring options for a new financing facility that would allow the company to significantly scale the business. Seeking an alternative to their existing high-cost debt financing solution, the company was referred to RCG by a local bank. RCG stepped in to provide a $3 million asset based loan against inventory collateral. 
 
“As a top Amazon reseller helping brands scale online, we recognized this client needed a more flexible, cost-effective financing solution,” said Maria Contino, EVP and West Coast Regional Sales Manager at RCG. “We support e-commerce growth by lending against inventory, including Amazon-held stock, and offer a competitive, personalized alternative to high-priced fintech and easy access funding offered by online platforms.”