SLR Digital Finance (“SLRDF”) provided a $40 million senior secured revolving ABL credit facility to DeepIntent, a leading healthcare advertising demand-side platform (DSP). The facility includes improved terms and an extended maturity through September 2030, providing continued flexibility and support for the Company following a recent investment by Vitruvian Partners, a UK-based private equity firm.
SLR first partnered with DeepIntent when it refinanced the Company’s incumbent bank lender with a highly flexible financing solution that better aligned with DeepIntent’s growth trajectory. Over three years, SLR expanded availability from $30 million to $80 million to support the Company’s hyper-growth and product innovation, with the new facility right-sized for the Company’s current capital needs.
In September 2025, Vitruvian Partners acquired a majority stake in DeepIntent, Inc. through a $637 million investment to accelerate product innovation, including AI-driven healthcare marketing capabilities and generative AI integration.
“We’re proud to have supported DeepIntent’s growth for several years and are excited to continue our partnership with the DeepIntent team,” said George Kekejian, Vice President at SLR Digital Finance.
“For years, SLR has been a key partner in scaling DeepIntent's growth, product, and team,” said Chris Paquette, Founder and CEO of DeepIntent. “We’re excited to continue this partnership into our next chapter as we advance our mission to improve patient outcomes through the combination of digital advertising and data science."